Social Report
Task:
Creation of an annual social report for PKO Bank Polski, one of the largest financial institutions in Poland.
Creation of an annual social report for PKO Bank Polski, one of the largest financial institutions in Poland.
Creation of an annual social report for PKO Bank Polski, one of the largest financial institutions in Poland.
Solution:
Visual system based on the circle geometry as a key element of the bank's identity. Reduction of means to minimum—clean typography, strategic use of corporate colors (red and navy blue), and maximum use of white space for clarity of complex financial data. Data presented through simple geometric forms instead of standard bar charts—an approach facilitating quick understanding of key indicators. Consistent layout of two-page spreads builds a calm reading rhythm throughout the multi-page document. Application of subtle gradients on circles and a precise modular grid ensures visual consistency while maintaining layout flexibility. Minimalist aesthetics give the report a timeless character—the format remains relevant regardless of changing trends in annual publication design.
Visual system based on the circle geometry as a key element of the bank's identity. Reduction of means to minimum—clean typography, strategic use of corporate colors (red and navy blue), and maximum use of white space for clarity of complex financial data. Data presented through simple geometric forms instead of standard bar charts—an approach facilitating quick understanding of key indicators. Consistent layout of two-page spreads builds a calm reading rhythm throughout the multi-page document. Application of subtle gradients on circles and a precise modular grid ensures visual consistency while maintaining layout flexibility. Minimalist aesthetics give the report a timeless character—the format remains relevant regardless of changing trends in annual publication design.
Visual system based on the circle geometry as a key element of the bank's identity. Reduction of means to minimum—clean typography, strategic use of corporate colors (red and navy blue), and maximum use of white space for clarity of complex financial data. Data presented through simple geometric forms instead of standard bar charts—an approach facilitating quick understanding of key indicators. Consistent layout of two-page spreads builds a calm reading rhythm throughout the multi-page document. Application of subtle gradients on circles and a precise modular grid ensures visual consistency while maintaining layout flexibility. Minimalist aesthetics give the report a timeless character—the format remains relevant regardless of changing trends in annual publication design.
Scope
Editorial Design, Art & Creative Direction
Scope
Editorial Design, Art & Creative Direction
Scope
Editorial Design, Art & Creative Direction
Client
PKO Bank Polski
Client
PKO Bank Polski
Client
PKO Bank Polski
